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Women in crypto: boldly shaping the web3 future

Women Crypto Influencers: How the Tables Turned and It’s No Longer a Men-only Affair

  • March 4
  • Team Blockwiz
  • Crypto Influencers

 

Did you know that only 8.5% of the 378 crypto startups launched between 2012 and 2018 were co-founded or founded by women? More so, the cryptocurrency domain was male-dominated until 2018. But things have changed ever since. According to a study, more than 40% of participants that showed interest in crypto investments were women. Another fun fact: half of the employees at Binance are women.

For instance, after attending the 2018 North American Bitcoin Conference in Miami, Olayinka Odeniran founded the Black Women Blockchain Council with the aim to address the diversity problem in blockchain and inspire and train black women pursuing entrepreneurial and professional careers. 

Another great example is Amy Matsushima, who founded the popular 3D NFT avatar collection project, Women Of Crypto. 

Women influencers are dominating web3 and crypto
Women crypto influencers: how the tables turned and it's no longer a men-only affair 14

One example of how women entered a highly complex NFT arena is the World of Women NFT, founded by Yam Karkai, to celebrate women in art. The collection of 10,000 NFTs represents powerful, cool, and beautiful women avatars. It was a leapfrog to introduce more women to the space.

These are just a handful of stats that show how women in crypto are establishing themselves as an authority in the cryptocurrency space. From crypto investments to cryptocurrency marketing, women are gaining ground all around the world. Since women are steadily rising to new heights in this domain, it clearly shows that cryptocurrency is no longer a men-only affair. So, let’s take a look at some famous women in crypto space.

Table of Contents

  • Top Females In Crypto: Influencers and Investors
    • Altcoin Sara
    • Yam Karkai
    • Lisa Mayer
    • Deborah Ojengbede
    • Elizabeth Stark
    • Meltem Demirors
    • Cathie Wood
    • Lyn Alden
    • Caitlin Long
    • Yi He
    • Joyce Kim
  • Initiatives to Bring Women into Web3
  • The Future of Women in Web3
  • Key Takeaway

Top Females In Crypto: Influencers and Investors

A recent survey conducted by Kucoin reveals that women have great potential to drive the developments in Web3, Indicating that they are showing high interest in shaping future web3 innovations. As per the report, 33% of women who work in Web3 have full-time jobs, while 49% have part-time or freelance jobs in related fields. Further, 27% of female Web3 professionals have started Web3-related initiatives.

Now that it’s clear how women in crypto are stepping up in the industry, here are the top female crypto influencers and investors that you should follow.

Talk to our influencer marketing experts

Altcoin Sara

Altcoin Sara is a fitness enthusiast with over 55k followers on Twitter. She shares candid videos about the latest updates and trading insights from the crypto realm. Moreover, she is a narrator and crypto-analyst on the popular YouTube channel Altcoin Buzz Ladies. Overall, Sara is your go-to person for all things crypto. Added bonus for following her is that she can even help you with your fitness regimes.

Altcoin-sara-women-crypto-influencer

Yam Karkai

Yam Karkai is an NFT artist and a digital illustrator. She is the core women power behind the World of Women NFT, which has 10,000 unique women avatars depicting what happens when the elegance of women meets the aesthetics of culture. The collection has gotten tremendous attention in the NFT market.

They are on a mission to bring women to mainstream NFT. The WoW community has initiated many projects, rewards, and giveaways for community members. Yam has achieved her goals through WoW creating a prosperous women’s NFT community that includes artists, collectors, and enthusiasts.

Yam-karkai-women-crypto-influencer

Lisa Mayer

Lisa Mayer is the founder and CEO of the Boss Beauty NFT collection. It is a 10,000 unique NFT collection that represents diverse, independent, strong women from different levels of society. Boss Beauties is a popular NFT collection launched to empower young women in the NFT arena. 

Mayer introduced Boss beauties with the central idea “a woman can be everything she wants”. On the mission, Boss beauties built a strong women community, and she started empowering women artists through scholarships, community events, and other supporting rewards. The collection is still thriving in the NFT market with huge demand. 

Lisa-mayer-women-crypto-influencer
Women crypto influencers: how the tables turned and it's no longer a men-only affair 15

Deborah Ojengbede

Deborah Ojengbede is a web3 tech-savvy woman and the CEO of AFEN blockchain company. The 27-year-old blockchain and web3 enthusiast has raised $1 million for the startup. She was an experienced banker who entered into the blockchain, seeing the future opportunities and potential.

AFEN is a blockchain project dedicated to real estate, education, entertainment, and DeFi. Moreover, AFEN is one of the major government-backed NFT initiatives. This is successfully growing in the Web3 Space.

Deborah-women-crypto-influencer

Elizabeth Stark

This female crypto tycoon is the CEO of Lightning Labs, a company that aims to build a cheaper yet faster network of layer-two bitcoin. Stark is a master in blockchain systems and an experienced crypto trader who constantly shares interpretations and analyses of current trends in the crypto market. Apart from that, she works as an advisor for many blockchain-based companies and is also an avid investor.

With over 140 thousand followers on Twitter, Elizabeth Stark is among the most prominent female figures in the crypto industry. Therefore, it is highly recommended you give her a follow. 

Elizebath-stark-women-crypto-influencer
Women crypto influencers: how the tables turned and it's no longer a men-only affair 16

Meltem Demirors

Meltem Demirors is among the most famous crypto influencers on Twitter, with over 230k followers. She consistently tweets about market sell and fall situations, along with her point of view on all things crypto. She even conducts numerous events like conferences, podcasts, etc, to empower the women in crypto.

Demirors is also the chief strategy officer at CoinShares, which encourages people to buy crypto for financial strength and future stability. With her short videos, she clears investors’ confusion or their beliefs in myths regarding cryptocurrencies. Therefore, you must follow this female crypto influencer to stay on top of your crypto game.

Meltem demirors-women-crypto-influencers
Women crypto influencers: how the tables turned and it's no longer a men-only affair 17
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Cathie Wood

Cathie Wood is a prominent name among trade enthusiasts and economists. She is the CEO of ARK Invest, an investment solutions company with several significant innovations in the domain. In her famous video series, In the Know with Cathie Wood, she sheds light on the current crypto trends.

Apart from that, this female crypto influencer has more than 1 million followers on Twitter. She shares tweets and videos with market insights as and when the need arises. So, if you are into crypto trading, Cathie Wood is your go-to person for making intelligent decisions.

Cathie wood-women-crypto-influencer
Women crypto influencers: how the tables turned and it's no longer a men-only affair 18

Lyn Alden

Founder of Lyn Alden Investment Strategy, this crypto influencer has more than 15 years of experience in the crypto industry. Also, Alden regularly compares volatility factors, ratios, etc., of numerous cryptocurrencies. 

She covers a lot of ground by sharing valuable information about trading mechanisms via her Twitter handle with over 370s followers. Because of her accurate and quality counsel, she even acts as an advisor for many private and public corporations. 

Lyn alden-women-crypto-influencer
Women crypto influencers: how the tables turned and it's no longer a men-only affair 19

Caitlin Long

The CEO of Custodian Bank, Caitlin Long, is a Wall Street veteran with 22 years of experience. When it comes to having excellent clarity about the factors leading to the rise and fall of cryptocurrencies, there is no one better than Caitlin Long. She has been sharing her views and advising about cryptocurrencies for almost ten years.

Caitlin has over 165 thousand followers on Twitter and consistently advocates various ways to step into the blockchain or cryptocurrency realm. Therefore, if you are considering jumping on the crypto bandwagon, this famous female crypto influencer can greatly help you.

Lyn alden-women-crypto-influencer-crypto-influencer

Yi He

Yi He is a popular name in the crypto industry. She is the co-founder and Chief marketing officer at Binance, one of the world’s largest cryptocurrency exchanges. Before Binance, she was the head of marketing at OKCOIN. Yi He is one of the top Twitter women influencers in the crypto world, regularly posting updates from Binance and motivating people into crypto.

Yi he-women-crypto-influencers
Women crypto influencers: how the tables turned and it's no longer a men-only affair 20

Joyce Kim

Joyce Kim is another popular micro-influencer who has been an integral part of numerous businesses and startups like simplehoney, Soompi, and Freestyle Capital, to name a few. She also provides guidance on career prospects and selection in the blockchain or crypto industry.

Presently the managing partner at SparkChain Capital, Kim is a prominent name in the financial and crypto domains. Therefore, if you are looking for a career in the said fields, Kim is one female crypto influencer you should definitely follow.

These are some of the famous female crypto influencers and investors that you can follow to gain valuable insight into the industry. The achievements of these women clearly show how the tables are turning, and pure male dominance has come to an end, at least in the crypto domain. From entrepreneurship to counseling, women are rapidly gaining a lot of success in the crypto sphere.

Joyce kim
Women crypto influencers: how the tables turned and it's no longer a men-only affair 21

Initiatives to Bring Women into Web3

We got to know various women in crypto that are making it big, now just for themselves for women all around the world. Now let us talk about crypto initiatives for women. Numerous endeavors are emerging worldwide to support and motivate women’s Web3 efforts and welcome women to the crypto sector. 

For instance, BFF is a community that was launched to educate and motivate women about crypto and related niches. The community has been led by Brit Morin, founder of Brit + Co, a women’s media brand. She is also a co-founder of “crypto curious,” a community of entrepreneurs and crypto enthusiasts.

Women in Web3 is a global community that welcomes women entrepreneurs, artists, and project founders worldwide. It is a Decentralized Autonomous Organization (DAO) of women from various niche investing and launching Web3 projects. As of now, any Web3 entrepreneurs can participate in the forum for free, network, and connect with like-minded people.

Women of Web3 is another platform launched with similar goals. It has podcasts from top Web3 women leaders and helps women to grow in Web3 with supporting resources. These initiatives are creating a more women-friendly Web3 future.

Talk to our influencer marketing experts

The Future of Women in Web3

It is evident that women are an integral part of the crypto community. They are the leaders, influencers, and enthusiasts bringing about positive change in this domain. Just like any other domain, it took some time for women to substantiate their stand in the crypto realm. However, they have rapidly gained momentum and are now standing tall like in any other field. 

The crypto women influencers and investors mentioned above clearly show us how women are among the top leaders and experts in this industry. Since cryptocurrency is a constantly growing domain, it is safe to say that women play and will continue to play a significant role in its growth. Overall, the blockchain or cryptocurrency space has become one of the most sought-after fields for women, thanks to the women listed above and many more.

Key Takeaway

Be it finance, tech, or any other industry, women are not just competing with men but are also making a difference. The workforce at Binance clearly tells how competent women are and what they can achieve. Women in the crypto sphere are simply leveling the playing field while setting examples along the way. 

So, if you want to collaborate with such influencers, connect with Blockwiz experts. After all, it is not about fighting for rights anymore but walking with each other toward a better future. It has nothing to do with gender equality but simply about the freedom of doing something, anything that intrigues you.

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Blockwiz is a full-stack crypto marketing solutions provider trusted by 150+ brands across multiple niches such as NFTs, Defi, IDO/ICOs, Wallets, and Exchanges. We are a team of 75 data-driven digital marketers and growth experts.

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